Why Learn Digital Marketing?

Have you all heard about the word “Digital Marketing”? We bet all of you must have surely heard it. Well, in this blog we are going to present you with the reasons why you should learn Digital Marketing.

Before going to the reasons, let’s first explore what Digital Marketing is all about & what all topics does it include.

Digital Marketing is the Hot Cake in the IT Market. Digital Marketing creates the backbone of today’s economy. It is a talent that each individual should have irrespective of their job profile. For a high marketing strategy, digital marketing is extremely advantageous as compared to traditional marketing techniques. The rise of digital marketing has commenced to a vast number of companies to catch it up as their primary marketing approach. As a result, the requirement for digital marketers is on the peek.  Read More

Top Marketing Tools For Instagram In 2019

Wondering what the big Instagram marketing tools for 2019 will be?  Don’t worry, we tried to pick the very best to drive your Instagram success.

These days when it comes to Instagram, for being successful there’s a lot you need to bother about. As the competition grows deeper & deeper, simply practicing smart hashtags & posting frequently isn’t sufficient to cut it. If you are serious about gaining more likes and increasing your followers on Instagram, you need to understand all the right Instagram tools and trends. That way, you can ensure that you start the new year knowing that you are performing everything to create a strong Instagram presence.

In this blog post, let’s take a look at 10 of the best Instagram marketing tools that you need to watch out for in 2019 – and put into practice. 


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Top New Trends Of Web Design For 2019

As we all know, 2018 has been an interesting year for web design. If 2018 taught us anything, it’s that designers are not hesitant to explore the exotic. We all have observed a lot of advancements in technology that helps us connect better with our users and the order of fresh and new practices that drove the boundaries of what is possible on the web.

  • Grid-breaking layouts
  • Colourful gradients
  • Captivating motion
  • Unique illustrations, and many more…

In today’s world, there are about 1.5 billion websites working on the worldwide web. In web designing, the one thing which stresses the website owners the most is the bounce rate. Website Bouncing is when a user leaves your website without much interaction on it. Read More

The Power of Facebook Lead Generation Ads

Nowadays, Facebook lead ads are the hottest lead generation mechanism for any business or organization all over the globe. Facebook lead ads have many advanced benefits compared to any other ads. The Facebook Lead Ads user experience is composed to make it ultra-simple to fill out the form. Lead Ads permits users to exhibit interest in a product or service by submitting a pre-filled form to the promoter. The form itself fills the empty fields with the user profile data wherever possible.

Facebook Lead Ads are perfect for mobile users. Here, the businesses or marketers can make up the bulk of customers they can reach through Facebook Ads campaigns. With a few taps of the thumb, your customers can submit their details. It helps advertisers with a powerful approach to generate low-cost leads.

So, why is lead generation – and especially Facebook lead ads – so important? In this blog, we are here to take you through the world of Facebook lead ads and reveal you everything you need to know!

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Smart ways to earn backlinks to your website

“Backlinks” are one of the smartest technique of every successful SEO campaign. They are an essential part of the SEO process.

First of all, it’s necessary to sort out what a backlink is.

 

WHAT ARE BACKLINKS?

Backlinks are those links coming to our site from other websites. Backlinks make a huge impact on a website’s prominence in search engine results. In other words, a backlink is a link one website gets from another website. Also, related to as “incoming links,” backlinks execute their connection through external websites.

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New Strategies and Tactics of the Instagram Algorithm 2019 – Revealed!

In an attempt to increase clarity, Instagram has split down the algorithm it handles to organize content in users’ feeds.

Nowadays, you may have noticed that your Instagram content hasn’t bought a similar engagement as it appeared in the past.

This has honestly left brands questioning: what is actually working on with the Instagram algorithm?

This topic has confused marketers for years now. And that’s one of the main reasons why we decided to take on this topic of Instagram Algorithm and share some relevant insights with our readers.

In this blog, we’ll reveal the status of the Instagram algorithm as we know it. We’ll furthermore jump into some precise strategies and tactics to guarantee that you’re maximizing your organic reach as the algorithm proceeds to develop.

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Why Digital Marketing is more Effective than Traditional Marketing?

“Which marketing platform would work best for my marketing strategy? And how can I make my money work best for me?” I am sure you have asked this more than once for yourself…

For any small business, having a marketing budget is very important but it’s equally important to spend it in the right direction and make the most of it. Now the question is, how do you know where and when you should be spending your budget when it comes to Digital Marketing v/s Traditional Marketing.

Marketing is that aspect of a business that you can never ignore. Now, we live in a generation where a huge part of the population does the transactions online, while the other part of the population does not even know how to use the internet. Because of this reason, for many businesses coming up to the right decision on marketing becomes difficult.

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Top effective benefits of Video Marketing

With the change in generation and in the enhancement of technologies, people’s taste also differs. In the past, businesses used images for marketing which was one of the top methods. But now videos have taken that leading place because most users like watching videos than images. It is easy to influence your audience to buy the products through videos than marketing through images.

 

DEFINITION OF VIDEO MARKETING

First of all, what is Video Marketing? The definition of video marketing is not complicated. Video Marketing is the method of adopting videos to promote or market your brand, product or service. If a photo is worth a thousand words, then how much more treasurable is a video? That’s the base of a video marketing, a well-developed marketing strategy that helps in engaging videos into your marketing campaigns.

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Top 7 hacks for Viral Marketing

 Admit it… One and all will be having a dream of going viral on the internet. The idea behind viral marketing is to inspire people to spread your message for you. It’s been valued that an effective viral operation can have 500-1000 times more impact than what you get from regular advertisements. It is hugely powerful.
Viral Marketing is a really cool mechanism. Just imagine about it…, instead of spending an insane amount of money on newspaper ads, TV commercials, or banner ads – you spent nothing, and let your fans do all the work for you.
One of the fundamental equations of viral growth is,
                             k = e . i 
        where “e” is the efficiency of your loop and “i” is the average number of invites per user. “k” is the viral coefficient or the average number of additional users each new user brings in. If k >1, you get viral growth.

Top E-commerce platforms for your online store

It is indispensable for businesses to use e-commerce websites and Mobile Apps if you are running an online store. Most of the SME have already created their online stores and started blaming about the poor performance of their websites. Some business owners have doubts relating to payment gateways, social media strategy and search engine optimizations for their e-commerce store. You have to consider many factors while choosing the E-commerce technology for your online store. This blog will help you to wisely choose the best technology for your online store if you don’t have a prior knowledge relating to website technology.

Hosted E-commerce Vs CMS systems

There are mainly two categories of the e-commerce platform. You might have heard about shopify, one of the best hosted e-commerce platform. You will not have the access to the servers for these hosted services. While CMS systems are self hosted on server where you have access. Magento and wordpress are the most common example for these systems.

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