IAM STUDIES KERALA

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CASE SUMMARY

For an already established educational institution to provide more value to society and educate more students requires an extraordinary web marketing team. Good thing IAM business school chose Digitalbuddha. We helped them grow their online presence when they grew from 9 branches to 12 branches all over Kerala.

CHALLENGE

IAM Business school came to Digitalbuddha to increase their overall web presence, especially organic search results. They need to get more aspiring students to their site, and increase their overall student admissions.

SOLUTION

In 2019, Digitalbuddha took over Social Media and PPC marketing for IAM Business school. All the campaigns on social media and search engines were well planned 4 months before the academic year. We were able to create adequate number of leads. In 2020 We started to provide SEO service for the website. We were able to achieve page 1 rankings for most of the relevant keywords and helped to get the attention of interested students while searching online.

RESULT

After working with us for six months, IAM Business School has seen a90% increase in organic sessions. They have also experienced a 70% increase in their goal to have visitors on their site for more than 5 minutes. Pure white hat SEO techniques and the experience of our SEO experts helped them to achieve this result.